Please select the statement below that best matches your role in widget purchasing.

(MARK ONE RESPONSE BELOW)


I make the decision to purchase widgets
I influence the decision to purchase widgets
I am not involved in widget purchasing

Please mark below which set of widgets is being evaluated.

(MARK ONE RESPONSE BELOW)


Group 1
Group 2
Control

Did you notice one or more of the widgets specifically?

(MARK ONE RESPONSE BELOW)


Yes
No

Considering this widget, which of the following statements best describes how you feel about purchasing this widget?

(MARK ONE RESPONSE BELOW)


Definitely would buy this widget
Probably would buy this widget
Might or might not buy this widget
Probably would not buy this widget
Definitely would not buy this widget

Considering the price and quality of this widget, which of the following statements best describes how you feel about the value of this widget?

(MARK ONE RESPONSE BELOW)


Very good value
Fairly good value
Average value
Somewhat poor value
Very poor value

How would you rate this widget in terms of being different from other widgets?

(MARK ONE RESPONSE BELOW)


Extremely new and different
Very new and different
Somewhat new and different
Slightly new and different
Not at all new and different

How functional do you think this widget is?

(MARK ONE RESPONSE BELOW)


Extremely functional
Very functional
Somewhat functional
Not very functional
Not at all functional

How confident would you feel using this widget?

(MARK ONE RESPONSE BELOW)


Extremely confident
Very confident
Somewhat confident
Not very confident
Not at all confident

How much do you agree with the following statement: This widget is of better quality than my current widgets.

(MARK ONE RESPONSE BELOW)


Completely agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Completely disagree

How much do you agree with the following statement: I am completely satisfied with my current widget provider.

(MARK ONE RESPONSE BELOW)


Completely agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Completely disagree

How often do you purchase widgets?

(MARK ONE RESPONSE BELOW)


Every day
A few times a week
Once a week
A couple times a month
Montly
A few times a year
Once a year
Less than once a year

Do you currently buy widgets from Widgets Plus?

(MARK ONE RESPONSE BELOW)


Yes
No

Who do you currently use for your widget needs?

(MARK ALL THAT APPLY BELOW)


All About Widgets
Next Day Widgets
The Widget Factory
Widget Makers
Widgets Plus
Widget Emporium
Other